Facebook

The phrase "Social Media" is everywhere these days, and if you are like me, you may be a bit unclear about what it actually is... the infamous phrase "I'll know it when I see it" comes immediately to my mind! I went looking online for a short, easy to understand definition and found this analogy: Think of regular media as a one-way street where you can read a newspaper or listen to a report on television, however, you have very a limited ability to share your thoughts on the matter. Social media, on the other hand, is an active two-way street that gives you the ability to communicate and respond. As the internet develops and evolves, the various Social Media websites are also growing and changing. Several years ago, MySpace was the place to be but it is now, generally, considered to be on the wane. Likewise, on MySpace, 33% of its users are aged 17 or less. Ravalry is a relatively new, large community based around knitting with over 1,200,000 registere...

Using Facebook Fan Pages to Capture Contact Information The use of capture or squeeze pages for viral list building and lead generation is familiar to most people who browse the web regularly, but the use of a Facebook fan page (or business page) to capture visitor information is just starting to "catch on." The use of social media in general has taken off at a staggering rate and has ushered in social marketing with it. A Facebook fan page, when used correctly, is an essential component and offers some tremendous advantages over traditional capture pages for list-building and lead generation. With Facebook exploding to now well over 750,000,000 people, the viral power to expand your traffic many times over, greater conversion and the highest accuracy possible makes a Facebook capture page the superior alternative to traditional capture pages. A Good Capture Page Offers Value A good capture page offers some type of incentive in exchange for visitors typing their name and ...

Nowadays, thousands of online entrepreneurs, small businesses, and large companies are monetizing Facebook through contests. It is not uncommon to see businesses pushing products, services, or causes through contests hosted in the social networking site. If you own digital space of any kind, you should be doing the same. The power of Facebook as a marketing tool is undeniable. Facebook is after all the biggest social media site out there. Its members are close to approaching the one billion mark. If this doesn't make you rush out and use Facebook like crazy, nothing will. The great thing about the social network is that you don't have to be an online entrepreneur to be able to make use of it. Even if your business only operates offline, you can still make a huge online presence for it on Facebook. Holding a Facebook contest is nothing new. Ever since the site's beginnings, people have been using it to conduct contests. Now that the site has grown into a whole new level, i...

Social media was once considered to be only for teenagers or for those looking for romance and relationships but that has changed dramatically in recent years. Facebook has evolved as one of the most valuable assets to advertisers who are striving to reach a particular niche audience. Facebook is the largest and most visited social network on the web today is. Not only is it a popular location for social interactions but also it is becoming a fiercely competitive marketing tool. Many entrepreneurs are beginning to tap into this advantageous method of generating leads and sales for their businesses. Research is showing that the average Facebook user spends just over 6 hours a month on Facebook which is double the amount of time of its closest competitor, Google. Over 50% of these users are perusing Facebook from a mobile device which means that there are more than 543 mobile users searching for goods and services while on-the-go. Every day there are more than 3.2 billion items that ...

With almost 60 million WordPress users, many that also have their own Facebook pages, a lot of people want to know how to link Facebook to WordPress. The first question is what exactly does this mean - linking Facebook to WordPress? Well, there are actually a few steps we must take to fully integrate Facebook into our WordPress Blogs. Fortunately this can be easily achieved using a couple of free WordPress Plugins and Widgets. This tutorial will explain exactly what linking Facebook to WordPress entails and overview the Plugins and widgets required to achieve this. I will also walk through exactly how to configure the Plugins and widgets to give your WordPress Blog and Facebook page a huge social boost! The 4 Different Ways we can Link Facebook to WordPress There are several ways we can link Facebook to WordPress. To become fully integrated, our Blogs should contain the following functionality: 1. Have the option to easily post summaries of our Blogs to Facebook 2. Have a 2 w...

Do you want to get started marketing your business on Facebook, but uncertain where to start? Well, then, here's a quick start guide to understanding exactly what to do... When it comes to your marketing and advertising options & specific audience targeting, Facebook advertising provides some of the most best choices online today. You can make use of Facebook ads to accomplish a variety of things, from growing your Facebook audience to promote your apps or driving traffic to your website, products, and services. In this brief guide, we're going to take a look at the present Facebook ad options available & how to use them. If you don't already have an advertising account set up on Facebook, then you can do so by clicking on the word "Advertising," found at the bottom of most Facebook pages. An Overview of the Different Facebook Ad Types 1. Clicks to Website This option enables you to connect to specific pages on your web site in the news fee...

Business No-Brainers: Why You Should Use A Facebook Business Page Not Your Facebook Profile! I was compelled to write this three-part article after meeting so many business owners who have not yet realised the benefits of a Business Page for their brand, products or services and are, in my opinion, really missing a trick. And then there are those who either misunderstand the separate entity concept of a Facebook Business Page or mistakenly think that it gives people a portal to their private lives online. I have even met business owners who to my dismay have set up multiple Facebook accounts with separate log-ins - so much unnecessary work for them. 1. Personal vs. Private A Facebook Profile and Business Page are (nearly) mutually exclusive and lead very separate lives providing you always remember to post updates as your Page. Whilst there is a limit to what is 'public' on your Facebook Profile unless somebody is friends with you, if you are still concerned about the...